Only you can look this up in the stylebook

Mr. Rewrite just learned that he's spent most of his childhood and adult life committing an AP style gaffe, as well as a proper noun error, when mocking the kindly woodland creature who urges us to prevent forest fires. He can hardly bear the shame -- get it????

The world's oldest and largest newsgathering organization has an entry noting that it's Smokey Bear (or just Smokey), not Smokey the Bear.

Need further confirmation? Here's a link to www.smokeybear.com.

As he signs off for the day, Mr. Rewrite points you to this Smokey Bear video. It makes him think of "Yellow Submarine" ...

No comments: